Thursday, September 14, 2006

Calls of Note Part 2

- Piper Jaffray has some interesting comments on Apple (NASDAQ:AAPL):

Firm notes that late on Tuesday (9/12), MacShrine reported that the resource files in the new iTunes 7 has messages suggesting features for a mobile phone, features that Motorola's ROKR phone does not have. MacShrine reported finding the follow resource file message in iTunes 7.

"Some of the games in your iTunes library were not copied to the mobile phone (name) because you are not authorized to play them on this computer" and "iTunes cannot sync photos to the mobile phone (name) because your iPhoto Library needs updating. Open iPhoto to update your iPhoto Library".

This resource file message suggests there will be a phone that will be capable of synching with iTunes, and that the phone will support iTunes and photos. Firm believes this phone is most likely the iPhone, with an outside chance the message is in reference to an upcoming phone from a current phone manufacturer.

While the Street is widely anticipating the iPhone, when the phone is announced (we believe in 4-6 months) it should be a positive for shares of AAPL. Firm expects AAPL's multiple to increase as anticipation of the iPhone builds in the back half of 2006.

Maintains Outpeform and $99 tgt.

Notablecalls: Not actionable but good to know category. Soon we have to start working on who the possible suppliers of iPhone components are going to be. Any bright ideas?


tunemann2003 said...

Could SMSI be in the new iPhone? They already have music components for phones that sell to Verizon. Just an uneducated guess considering all those recent bullish analyst calls on SMSI.

curverider said...

No. they sell software which would compete with iTunes. But they do make StuffIt and some other OS X related software which might benefit.

the biggest benefit though is the fact that more cell companies will try to compete with a music solution, and in doing so will need a rapid solution - OEMing SMSI's software

curverider said...

See for possible iPhone suppliers